Ega Worldwide Congresses & Events, together with After and Vitrociset, combining the experience of fifty years of management and organization of major events such as the Semester of the Italian Presidency of EU Council, the Italian Pavilion of Expo Shanghai 2010 and the G8 Summit 2009 from La Maddalena to L’Aquila, with the innovative know-how and technology of its partners, will face the challenge of managing the Accreditation Centre of Milan Expo 2015 from 1 May to 31 October, 2015 taking care of over 300,000 registrations of delegations, offering an easy, fast and reliable event experience.
For the management of the Accreditation Centre, Ega has recruited and trained over 200 young people in charge of managing the Accreditation Center which will remain open every day for the whole duration of the Event.
Open mind, knowledge of foreign languages, availability, proactivity, kindness, enthusiasm for Italian culture are just some of the features of the experience that Ega’s accreditation service will offer to the guests of Expo Milano 2015.
Expo Milano 2015 is the Universal Exhibition that Milan, Italy, will host from 1 May to 31 October, 2015. Over this six-month period, Milan will become a global showcase where more than 140 participating countries will show the best of their technology that offers a concrete answer to a vital need: being able to guarantee healthy, safe and sufficient food for everyone, while respecting the Planet and its equilibrium. In addition to the exhibitor nations, the Expo also involves international organizations, and expects to welcome over 20 million visitors to its 1.1 million square meters exhibition area.
«In all things, and not only on roulettes, men just take off and win each other things». These words, from The Gambler by Fëdor Dostoevskij, describe the main feature of gaming, the random game whereby you can enrich or impoverish. And it also outlines, albeit with slight tones, the moral problem, namely the absence of a performance at the base of the result, whereby anyone who plays can win exorbitant sums or – if it comes to gambling – lose everything he possesses, regardless of its merits and demerits. It is no coincidence that gaming is not considered a normal economic activity anywhere in the world, nor it is a coincidence that the Bible and the Koran condemn it in no uncertain term. Nevertheless the game in all its forms is part of human nature and can not be circumvented. For centuries now the states – not only Italy – govern it with laws and regulations ad hoc. We spoke about this with lawyer Claudia Picchetti , legal counsel of Gtech, in view of the world lottery congress scheduled in Italy on November 2014. With her help we will first outline the history of the Italian gaming market and then study its rules in deep. From 1942 to 1995 we see a gradual increase in authorized forms of gambling: jackpot, lottery draws, Enalotto, football pools and bettings on horse racing. From 1998 onwards, with the introduction of sports betting, we witness a rapid acceleration: the Bingo started on 2000, remote bets on 2002, and from 2004 to 2006 everything could be done remotely, while on 2010 were introduced even online casinos (poker, roulette, virtual betting, etc.).
This brought to a depletion of the landscape of games available without us caring neither about typological excess of the offer nor about the enormous amount of stores that opened in the meantime, pursuant to the privatization of the sector.
Various were the reasons brought to this change: firstly, the need to increase government revenues but also the attempt – morally founded – to subtract crime the monopoly of gaming. Then there was the worldwide spread of Internet, with what they have achieved in terms of access to information and tasks under Network: unavoidable too, so might as well – as it was later decided – accept it and adjust it. On 2012, due to the economic crisis, the demand began to wane, government revenues lowered and public attention to the ethic problem increased. The “jump back” however is not easy, both for the large number of private activities already underway, and for the high residual term of the concessions already granted (minimum 3 years) and for the heavy investments required to dealers parameterized on a pre-regulatory context that would then be changed with concessions already begun. Just one year earlier restrictive regulations for the retail environment had come into force, most notably the extension of the ban of juvenile play to all games with cash prizes, including scratchcards, with heavy fines (up to a thousand euros) and shutdown of the points of sale up to 15 days. Subsequently, these sanctions were further tightened. But the greatest regulation was introduced only in late 2012 with the so-called “Balduzzi decree” which reinforces the prohibitions set out above and introduces more, such as important limitations on advertising the games. And that’s not all: the decree puts pathological gambling among the diseases handled by the State and pushes points of sale to expose ASL materials to illustrate the risks related to excessive gambling. It also provides for the gradual introduction (not yet implemented) of block access to slot machines for children through identification or social security number. And more: as to slots, the decree also establishes an allocation plan that, in certain sensitive contexts, takes into account a minimum distance between the points of sale, which contain them from the date of expiry of existing concessions.
A bill of “proxy tax” is under discussion that should delegate educational and communication activities to the government to empower the access and the discipline of the game.
Between 2011 and 2012 another front opened: the relationship between local authorities and state dealerships. The first have introduced new regulations in addition to those introduced by the state, creating a conflict of powers between the state and local authorities: no advertising, no openings of new stores that were less than 200 or 500 meters (depending on the region ) from various places, including cemeteries, severe limitations of opening hours, and so on in a crescendo of controversy and litigations initiated by the dealers. Back to the eternal dilemma: the restriction is indeed a must, but how high is the risk that, in so doing, everything goes back to crime and black market?
With regard to responsible gaming, «we have moved even before these issues were introduced by the law», says lawyer Ricchetti, «initiating a very articulated program of responsible gaming, with ten areas of intervention in terms of both training (employees and dealers) and marketing and advertising (for example, with the prior approval of all campaigns at the Institute of advertising self-regulation), and professional ethics, with the drafting of a code of ethics adapted to the new rules post-2012. We also move in stakeholder engagement, prior assessment of the artwork of the games to avoid that attractive games for younger are put on the market.
We have opened a helpline in partnership with Federserd, to support problematic gamblers and their family members, and have launched in collaboration with Moige (Italian Parents Movement, ed) an outreach program that involved 30 thousand adults and children. In collaboration with Eurisko and La Sapienza University we have conducted studies on the concentration and frequency of games compared to the regions and to the spending power, so as to better identify the hazard».
A meritorious and effective activity, if you think that Gtech has the highest score within the WLA certification on responsible gaming.
On November 15, during the Week of the corporate culture, at the Rome headquarters of Unindustria, took place the fourth national day of small and medium-sized enterprises – SMEs DAY Industriamoci, the traditional event organized by Piccola Industria to explain the business world to young people and their commitment to the growth and development of the country.
Promoted by Confindustria Small Industry in collaboration with its local associations, the event is part of the European Week of SMEs, with the aim of explaining the business world to young people and their commitment to the growth and development of the country.
This year, unlike what happened in previous editions, Unindustria has focused the day on a specific production process, the management of the tourist accomodation, where business owners and industry managers and institutional stakeholders have illustrated to more than 500 students the various themes of this so strategic sector for Lazio, which involves various aspects, from the Horeca (hotels, restaurants, catering), to the organization (such as ticketing, cloud platforms, iT), logistics, marketing planning and so on. The event was held in Unindustria’s headquarters of Rome, Frosinone, Rieti and Viterbo. In Rome, the day began with the greetings of President of Unindustria Maurizio Stirpe, followed by Angelo Camilli, president of the Piccola Industria of Unindustria, and Victoria Carli, coordinator of SMEs Unindustria day. All interventions were moderated by the President of the Chamber of Tourism and Leisure Industry Stefano Fiori and the President of the Publishing, Information and Audiovisual Section Romano Dalla Chiesa.
«This day», says Angelo Camilli, «highlights our enterprises’ great desire to show young people what we are, what we do and how we do it. We have explained how a place – the enterprise – is the context in which thoughts are transformed into facts, in which passion and talent come together to give life to our Made in Italy that the whole world envies us. The tourism sector, on which we focused this fourth edition of the PMI Day, is our region’s flagship. If we consider that between 2008 and 2012 arrivals in Rome increased by 23.1% compared to 2.7% observed in Italy. A positive trend confirmed also in the current year: the growth rate of the first half of 2013 is in fact greater than 5%. The young people who came to visit us today have heard strong companies speaking, who do not surrender to the crisis and that want to fight it with courage and commitment in order to boost development».
«Confindustria has always believed in the strong relationship between the business world and the younger generation», says Vittoria Carli. «The young speak a new language and we need to get closer to their technological knowledge. We think in fact that new technologies, social media, digitization of many processes represent the opportunity to combine the world of manufacturing with innovative services, and from this union is generated the added value for enterprises. Three major levers for all in Italy: e-commerce, e-logistics and e-marketing, but obviously not only (e-facility, e-government, e-health, quality, etc.) to help the promotion of three key assets of our country: our wonderful manufacturing industry, tourism, the great cultural heritage. Here is how “traditional” sectors grow and give greater impetus to the economy by means of technological tools in the field of tourism as well, the sector on which we wanted to focus this year. That’s where market’s new skills are to be sought for young people; innovation, talent, creativity, courage and globalization are words that young should never forget while chosing their future work».
« With over 500 students, today’s meeting has highlighted the great importance of tourism sector in our region», says Stefano Fiori. «It has been propaedeutic to educate a new generation in one of the most important industries in Lazio, which offers countless opportunities to young professionals in various fields. During these years of recession, the tourism sector has been able to exploit the high potential of development recording positive performances, bucking the national trend. The driving force of Rome and Lazio tourism is lifeblood for the world of work. The approximately 6800 hotel and complementary facilities, located in the metropolitan area of Rome, have a beneficial impact on employment absorbing 7.4% of provincial employment. More tourism, more jobs, more growth and opportunity for all».
There were visits to SMEs associated to the supply chain management of tourist accomodation in Frosinone, Rieti and Viterbo, with over 250 participants, their families and teachers in a common pathway consisting on thematic and territorial stages able to encourage new generations to the business world and to that world which contributes to the development of the region.
Congress tourism is a potential gold mine and everyone – public and private – should support it doing their part. Especially in Rome it represents a driving force able to revive the economy. Here in short the message of the Forum on tourism development “Congress Tourism as the engine for Rome” organized by UniCredit, held on Monday, December 2 at the Temple of Hadrian with the participation of the Mayor of Rome Ignazio Marino and Nicola Zingaretti President of the Region Lazio.
Unicredit’s number one, Federico Ghizzoni, in opening remarks has stressed the economic importance of the sector Mice which emerges from the numbers presented by Armando Peres, Deputy Chairman of the Tourism Committee of the OCSE in Paris and National Coordinator of the Committee for the Rationalization of Tourism Training and the Promotion of Culture of Hospitality, established at the Department of Development and Competitiveness of Tourism of the Presidency of the Council of Ministers, as well as consultant to major public and private institutions and professor at IULM, which is based in Rome and Milan.
Peres estimates in 8.8 million additional appearances the impact of Rome’s second tourist hub (the one that will include Nuvola), for an additional tourist spending of 1,304 million euro, an added value of 1.087 billion and 31,844 employees more. These figures, which are worth 1, 6% of GDP in the capital city, are estimated on the basis of a rate of hotel occupancy in line with Paris and London. Rosy prospects also in the second scenario figured by Peres, with an average stay of tourists from 2.5 to 3.5 days, in which case the second pole would bring even more visitors, 9.6 million, with an additional decrease of tourist expenditure (“only” 1.026 million) and added value (855 million). And less employees that would slightly exceed the 25 thousand. Still excellent, however, the impact on national GDP: 1.3%. Peres assumes an avarage share of the business with Paris: 207 million euro of additional expense and 172 million of added value. The business segment would be worth over 5 thousand employees, with an incidence of 0.3% of the GDP of the city. In line with Paris is also the percentage due to the incoming flows from abroad: 25 million of additional tourist spending, 21 million of added value and 673 employees.
The mayor Ignazio Marino has ensured Capitol’s commitment with the support to the crucial projects for congress tourism: from the Nuvola to the trade fair, from the new square in front of Termini Station to the high-speed trains to Fiumicino. « I think it’s extremely important to be able to complete Fuksas’ Nuvola by 2014» he said «taking into account that an additional investment of over 170 million Euros is to be made». Even the Region wants to do its part. We are not starting from scratch, said the governor Zingaretti, but we need to work on what’s missing. According to Zingaretti, the recipe is simple: more organization, more programming, more promotion.
The agenda also included a round table conference coordinated by the Director of the consortium Aaster (Association of territory development agents) Aldo Bonomi, with the General Manager of Sicilia Convention Bureau Maja de’ Simoni, the Vice President of Federalberghi Giuseppe Roscioli, the Director of Rome CNA and the Vice-President of the Chamber of Commerce Lorenzo Tagliavanti, the President of the Section for Tourism Industry and Leisure Unindustria Lazio Stefano Fiori and the President of Federcongressi&events Mario Buscema.
Stefano Fiori has emphasized the Icca statistics (International congress & Convention Association), according to which Rome is the 21st city in the world for number of major events. «But it is true that we are living an internal crisis of the Italian system» he said «a crisis that has led to a decrease of the major events in the draining areas as the automotive and pharmaceutical industries. If we analyze the arrivals in Rome, which continue to increase, we note that the percentage of foreigners is increasing compared to Italians. And also congress tourism is decreasing to the benefit of leisure. Various problems: accessibility, the lack of an air carrier that can allow more people to come, logistics and airport security. For years there has been little coordination between the City and the Region. However, we are now in a proposal phase».
The President of Federcongressi & events Buscema first pointed out that Icca’s surveys put Italy, in 2012, in fifth place for hosted international events in the ranking of the top ten European countries, behind Germany with 66% of events more than Italy, Spain (+41%), the UK (+22%) and France (+20%). «This data» he said «is unfortunately not surprising when we consider that, according to a study commissioned by Studio Ega University of Tor Vergata (Rome), the Vienna Convention Bureau manages a budget of almost €20 million, Copenhagen, Brussels, Lisbon and Paris run budgets which exceed €10 million, Amsterdam, Barcelona, Geneva, Lyon and Stockholm between €5 and €10 million per year.
«Italy doesn’t have all this, but the last few months have thankfully brought great innovations: MICE Coordination Table – which we share together with ENIT, Regions and Autonomous Provinces, Confturismo-Confcommercio, Federturismo-Confindustria, Confesercenti-Assoturismo – which is surely the ideal venue for a system».
The President reiterated the proposal of the association, as expressed last month in Florence during the BTC: «Our planning Document on the relaunch of the Italian meeting industry is focused on a National Convention Bureau able to commercialize the offer of Mice and consisting of an aggregation of private operators promoted by all business organizations, open to any actor in the meeting industry. We definitely want this organization to be started within the first few months of 2014, because a true synergy between operators, public bodies and associations is the only possible way to concretely boost sector employment, and this is the last chance for this to happen».
Broad appreciation of the audience, who has also greeted with applause the intention, confirmed by several parties during the conference, to establish a convention bureau for the capital, which will fully come into the network of local Cb in close collaboration with the national one.
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After 18 years the Congress of the Italian Society of Organ Transplantation (Sito) is back in Bari from October 24 to 26 in the picturesque setting of Villa Romanazzi Carducci. The event comes in a difficult time for organ donations in Italy, especially in Puglia. The effort to bring together specialists of the various organ transplants, from the most prestigious universities and hospitals, is already itself a great contribution to the professional growth for the industry. By virtue of the involvement of all the institutions and the mass media, it also greatly contributes to the promotion of the process of sensitization towards this strategic sector of the public service, which, in a moment of spending review, inevitably raises problems for the modification of the entire offer in the field of Health.
The conference coincides with the “handover” between teachers and students, with a legacy of over a thousand kidney transplants performed in the last 20 years, that today’s young specialists show every intention to strengthen and increase.
The program is divided into two plenary lectures, plenary sessions dedicated to topics of general interest and parallel sessions of scientific communications. Plenty of space will be dedicated to oral communications.
The inaugural lecture, Kidney transplant: where we came from and where we would (maybe) like to get, will be given by Prof. Giuseppe Remuzzi, Director of the Department of Immunology and Transplantation Clinic of the Associated Hospitals of Bergamo; a panel discussion on Sustainability of the transplants program in Italy in times of economic crisis will be attended by prominent economists such as Prof. Rosanna Tarricone, while the concluding lecture titled Memory Cells – the Challenge for Drug Minimization. Can Biomarkers Help? will be entrusted to Prof. Hans-Dieter Volk of the Charité Universitätsmedizin in Berlin. A plenary session will be dedicated to the presentation of the best contributions selected among those received in the secretariat.
There will also be monothematic satellite meetings that will take place before the opening of the congress, such as Empowerment of the patient and his caregiver, Transplantation and Sport in collaboration with the National Transplant Center, Transplants in difficult cases; there will also be areas dedicated to the kidney, kidney-pancreas, liver, thoracic organs sections and a session dedicated to nurses, physical therapists and perfusionists.
Lastly, Bari – a city which overlooks the Balkans, projected towards the Mediterranean – awaits the participants to let them know its history, its traditions and its Mediterranean cuisine.
The Presidents of the Congress are Prof. Michele Battaglia and Prof. Loreto Gesualdo, who belong to the University of Bari “Aldo Moro”, Department of Emergency and Organ Transplantation (Deto) – Policlinico, like all members of the local organizing committee.
From the mini congress of trainees to the cross-fire sessions: in a time of scarce resources the Congress of the Italian Society of Orthopaedics and Traumatology – which is held in Genoa October 26 to 29 and is organized by Studio Ega – is renewed to remain the reference point in the orientation of clinical practice in orthopedics. «We wanted this congress intensely from the moment of the presentation of our first application (in 2005), so as to insist on the request for five years», assert Francesco Franchin and Federico Santolini, Presidents of the National SIOT Congress. They began to think of the structure from the day after the shareholders’ meeting assigned it to them during the 2010 convention in Milan, and have set themselves the target of renewing the scientific and acceptance success of their last SIOT congress, which occurred 15 years ago. «This year’s Congress of the Italian Society of Orthopaedics and Traumatology is a real challenge to the serious moment of economic crisis we are experiencing», observe the Presidents. «All the organizing work of these months was conducted under this shadow, which has often heavily influenced our choices (among them, the decision to introduce an entry fee, ed.). However, we got down to it and we can say that ” we made it despite everything”. It was hard to think about news regarding the conference themes, in a world so fast in changes and in the validation or, on the contrary, in the devaluation of techniques, therapeutic horizons or even diseases. So we wanted to address the basic topics for our specialty, that is the reconstruction of joints and nonunion of fractures, looking for speakers who enlighten us in the everyday doubts». For one of the two main sessions (the one on the joint reconstruction) the format was changed from the usual cadence of relations, by introducing the “cross-fire” system (opinions in comparison or perhaps to clash, trusting an “actor” involvement of the moderators and guests). The aim is to give more interest to the debate. But this year there is another novelty: a mini-congress of the Italian graduates, complete with a meeting where future orthopedic discuss their problems. All strictly sponsored (the stay and the participation) by the parent company. And more, in the SIOT Area, there is an interesting panel discussion, with surprise participants, on the health care sustainable in orthopedics, a major conference entitled SOS Medico-legale on the aspects of professional Rc insurance of the orthopedic doctor, and outside the congress, a Breitling meeting and cocktail. «SIOT, with a whole series of actions, projects and savings, is trying to “keep” the cultural offer and the associative activity unchanged », says the President of the company, Paolo Cherubino, in his welcome letter. «The national congress has undergone a drastic reduction in contributions from sponsors, resulting in organizational difficulties for an event that has now reached levels of participation, scientific and logistics complexity that place it at the summit among the European and international congresses. The undeniable economic difficulties spurred us to find new resources, to cut privileges that came from the distant past, to seek new forms of collaboration. The presidents Francesco Franchin and Federico Santolini have worked in a magnificent way, facing along with the scientific and organizational SIOT team the daily challenges of organizing an event of this magnitude in such a difficult time».
The Italian Pavilion at Expo 2015 was presented on October 1, at the Oratory of Charity of Fabriano, during a well-attended conference: our country’s “front door”, an extraordinary showcase and workshop of international relations, the business card of the Italian system in the world.
The conference was attended by the CENSIS President Giuseppe De Rita, the Director of the Aaster consortium (development agents of the territory) Aldo Bonomi and the Artistic Director of the Italian Pavilion Marco Balich.
The pavilion was conceived according to the need to “open a window” on the history of our country, combining tradition and innovation, past and future; but also as an icon-place to represent the best of the Italian excellence related to the topic Expo. It will be the most awaited and visited pavilion, as well as a wonderful brand itself, capable of helping our Made in Italy penetrating new markets and finding more opportunities for growth.
The theme which will decline the general themes of Expo 2015 is the vivarium. The metaphor of the vivarium can shed light on many aspects of Italian culture and society in this period of change: a vivarium of young ideas, proposals and innovative solutions and of good experiences for the entire Country, and that the Country offers to the international community; a protected area, which helps projects and talents to sprout; an area of growth, development and training; a permanent laboratory open to all; a visibility space for the new and young energies operating in Italy, which aims to engage our universities, the focal points of research and the world of start-ups.
The architectural motif that has been adopted is the icon of the tree. The tree becomes the center of the pavilion, it organizes spaces according to an organic distribution of contents and thematic areas: a symbol that can expand horizontally and connect the various areas, especially in those dedicated to the Italian regions and territories.
«We must give visibility and social recognition to the methods of the manifestations of Italian development in its agrarian frame and its innovations», said De Rita, «in particular to those forms that are not anchored to the past, but that in terms of everyday culture are the true foundation of social dynamics. Significant examples concern the survival skills, the sobriety, the ability to control nature and agriculture, water management and so on. These issues in their specificity, now more than ever, take on a new value because our future is linked to their rereading and dissemination as a social practice».
In these processes it is essential to give representation to the subjects because our development has also been the gradual emergence of these subjectivities. «The Italian Pavilion has to express the pride of a nation’s history that still considers itself fruitful; and this is in line with previous Expos, not least the one in Shanghai, all animated by a strong push to the representation of the national pride. But it must also take into account two characterizing points which differentiate Expo 2015 from the previous: it wants to be a post-monumental Expo, focusing on issues related to ideas, practices and experiences of sustainability and proximity; it does not consider itself nor works as a “monster” who needs to “suck” strength for its muscle performance, but as an original powerhouse that reactivates the distribution of energies, helping putting them back on the move and circulating them far beyond place and time of the event».
«Our going for territories with this hinge work with regions, municipalities and agencies for all 2014 makes sense if we will be able, working on the representation space with those who think the country, to collect ideas to represent the synthesis of the soft power of a country that has much to say about feeding the planet and energy for life. Some strong ideas must be placed to make a synthesis of the manifold, of the biodiversity, the sociobiology of a country from the Alps to the sea, where the earth has become territory, with a long agricultural drift that has produced villages, cities, landscapes and beauty in the world tourism game, an evolution of the communities in geo territorial communities where everything, despite the difficulties, outlines welfare community, and the creativity of the territories and cities that produces startups, taking together the various facets of our manufacturing».
The Italian Pavilion exhibition site consists of a thistle and a decumano whose intersection creates “Italian piazza”, a unique space of visibility and encounter. In particular Palazzo Italia, architectural structure that provides the best balance between production and consumption of energy through the use of cutting-edge technologies, has 2500 square meters of exhibition space, 1,920 square meters of event space, 2350 square meters of representation spaces and 1050 square meters of space for catering.
In the thistle, the exhibition spaces become 4350 square meters: there you will find exhibiting the European Union, Italy Regions, territories, metropolitan cities and Italian companies, with their plans for the future. Inside the thistle are available offices and positions (in equipped common areas) for functions of institutional representation. This availability comes together with the provision of tools and communication campaigns, support for the management of inter-institutional and b2b meetings. The Regions alterningly may also temporarily occupy one of the spaces provided in the southeast thistle. The municipalities, for the organization of specific meetings, can use the voucher for the access to the first floor lounge. The terraces can be set up directly by the municipalities concerned, for fractional periods or for the entire semester, as regional focus related to the exhibition. Alongside the thistle some open squares on the passage can be set up and managed directly by the municipality concerned for the entire semester. Palazzo Italia will summarize the five themes of the exhibition concept. On the ground floor will find expression the issues of the Energy of being together, in the “Square of the Italian icons”; on the first floor, Energy for the business, with the temporary exhibition; second floor, Energy for the brain, with food and art experience and the multisensorial path; third floor, Energy for the body, with the “digestive slide” to the supply lab; and on the top floor the restaurant (Energy for the spirit). Expo 2015 will last 184 days (exactly six months).
The estimate is of a schedule of about a thousand events, with an expected involvement of at least two million visitors. For further information click here